Golf in Ontario is helping destinations and golf courses attract high-value visitors through coordinated marketing, travel packages, and regional collaboration. Learn how the program supports tourism growth and how tourism partners across York Durham Headwaters can get involved.
Learn how Clearwater Farm in Georgina is bringing its story to life using AVTR1, Central Counties Tourism’s new augmented reality platform. From CSA baskets to on-farm experiences, discover how immersive storytelling is helping the farm deepen connections with visitors and build meaningful engagement beyond the gate.
Festivals & Events Ontario has announced its 2026 award recipients, with numerous festivals, events, and industry leaders from York, Durham, and Headwaters earning recognition. From the Top 100 Festivals & Events to Achievement Awards and Hall of Fame honours, the region continues to be celebrated for its vibrant and diverse event offerings.
The Vaughan International Film Festival (VFF) is more than glitz and glamour — it’s a cultural force fueling Vaughan’s visitor economy. From screenings and seminars to student competitions, VFF creates opportunities for filmmakers while boosting local tourism through hotel stays, dining, and attractions. With strong community partnerships and data-driven insights, the festival has become both a global stage for talent and a local driver of economic impact.
City of Oshawa, 2025 Municipality of the Year | Photo from Facebook
The best way to connect with an audience is through authenticity. The Town of Georgina has seen this firsthand with the growing popularity of its Grown in Georgina campaign - one that highlights what makes Georgina truly unique.
Presented by Rouge River Brewing Company, AppleFest 2024, hosted at Markham Museum
There is nothing we at Central Counties Tourism love more than to
Photo by: Reflections By Patty © Growing lavender can be difficult, but
What happens when Canada’s Wonderland, Vaughan Mills, and Tourism Vaughan join forces? The ShopStayPlay campaign turned the winter shoulder season into an opportunity, offering visitors a bundled experience of attractions, shopping, and overnight stays. By pooling resources and marketing reach, the partnership not only boosted visitation but also showcased the power of collaboration in Vaughan’s growing tourism ecosystem.
For over a decade now, we at Central Counties Tourism have been
Any journey starts with just one step, or in this case, one
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Executive Director, Chuck Thibeault