2023-24 Partnership Opportunities Program

Tourism is about getting people to spend money in a community where they neither work nor live. To be good at it, many businesses have to provide exceptional experiences that motivate people to visit and, more importantly, ensure they return and tell their friends to visit. We can’t grow the visitor economy in a bubble. To that end, we are challenging every organization entering into a partnership to determine how they will work with others to encourage increased length of visit and money spent.

New for 2023-2024

1) All potential applicants must contact their region’s Industry Relations Manager prior to starting their partnership application.

2) Maximum program funding allocations have been set per intake period.

3) Funding amount is up to 40% of the total project cost, to a maximum of $15K per partnership application.

4) All applications (and final reporting) will be completed and submitted through the CCT Partnership Application Portal.

5) For festivals and events that have been supported through our Partnership Program in previous years, only new initiatives will be eligible.

Full program details available here.

Please note: Our Partnership Program is a highly competitive program with no guarantee of funding.

Intake Periods

To make the application process more manageable to our partners, we will continue to have five application periods. Partnership applications must be submitted no later than:

March 24, 2023 for projects beginning April 1 – May 31, 2023 – CLOSED

May 15, 2023 for projects beginning June 1 – July 31, 2023 – CLOSED

July 15, 2023  for projects beginning August 1 – September 30, 2023 – CLOSED

September 15, 2023 for projects beginning October 1 – December 31, 2023 – CLOSED

December 15, 2023 for projects beginning January 1 – March 31, 2024 – CLOSED

Complete list of 2023/2024 Partnership Program recipients

Getting Started

Central Counties has created a few resources to help you complete your partnership application:

Ahead of submitting your application, please review the sample documents provided above and ensure you connect with your region’s Industry Relations Manager to discuss your project:

Apply Now

CCT Logo Usage

Successful partnership applicants are required to acknowledge the support of Central Counties Tourism in any print or digital materials related to the project.  Prior approval is required. Please ensure you provide sufficient time ahead of your deadlines for approval.

CCT Partnership Logo Guidelines



Central Counties is located North of Toronto


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Chuck Thibeault

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