Featured Articles

As a regional tourism organization, a big part of our mandate is to market the regions of York, Durham, and Headwaters to consumers outside of Central Counties to entice them to visit the region. One way we do this is…

As the tourism industry continues to recover from the pandemic, cultivating new and repeat customers is a daunting challenge with short, mid, and long-term implications. At the root of any sale is having a product, service or experience that delivers…

Key Takeaways: As restrictions ease, there is good opportunity to extend overnight visitation in the region Weekly Overnight Visits in Ontario are trending up RTO6’s overnight visitation is more consistent than the rest of Ontario RTO6 has the potential to…

COVID-19 demanded businesses large and small, niche and mass market, urban and rural, to rethink their visitor experience, product offers, physical and emotional guest interactions, safety requirements, price point, and business models to survive the present and thrive in the…

As stakeholders in the regional tourism landscape, we’re actively encouraging people to #ShopLocal. We want our visitors to invest in our community, whether they live here or are travelling from outside of our borders. Happily, visitors are responding en masse,…

As Tourism Professionals, at some point in our careers we have all been asked the same question, “How is Tourism doing?” From an outsider’s perspective, it sounds like a simple question. However, the answer is much more complex since tourism…